Website content review

 
 

Something isn't right about your website. You aren't seeing the conversions you expect, email newsletter signups are but trickling in and reading your web copy causes you to break out in a nap.

Let's fix this mess.


The first problem -- I say this confidently without having seen your website -- is that you're too close to the material. Bringing in an outsider (and don't all your customers and clients begin as outsiders?) helps pinpoint where you should focus your energy. Maybe gating all your content is too much to ask of lurkers who only want a peek. Perhaps your signup form is clunky and doesn't specify that you don't share or resell email addresses (yuck). Or it could be that your marketing copy is a carryover from a past content manager, whose voice no longer represents your brand.

Whatever the case, I'll find the snooze-inducing cause and provide comprehensive feedback on how to fix it.


What are my takeaways?

  • Within 48 hours of hiring me, you'll receive an outline of the sticking points I find on your website. It's like a report card, but one your parents don't have to sign.
  • I'll be here to collaborate on ideas with no point of contact but you. That means I won't know that your cubicle-mate Ron is the one who's been pushing for more gated content. All office politics aside, and only room for a stellar website experience here.
  • You have an ally -- that's me! -- who wants your website to be its absolute best so you can make lots of honest money and retire to a beach/mountain/pie shop.
  • If you decide to take on an editor after this review, I'll have already done the legwork to comprehend your brand and research needed changes. That's cash saved, so stick it back in your pocket to rediscover next winter.

What's life like after a website content review?

  • Your website's content will be sleeker, error-free and easier for consumers to understand.
  • Your boss will think you did it. Maybe you'll get a raise, a party in your honor or a work-appropriate side hug. (Not guaranteed.) At the very least, you'll have taken a cheap-o step toward improving your website's performance, making back the $125 investment like that. (I just snapped my fingers; could you see it?)

If you're ready to have your website's content reviewed with recommendations for improvement for $125:

You'll notice that the only way to reach me is by email instead of directly purchasing packages online. That's because I feel there's tons of value in having a conversation first about your project's goals: I get a feel for your voice, you get a feel for mine, and then we decide to be friends forever.

Sound good? Hit that button above, and let's get to it!